Management Wine Field School to France

Management Wine Field School to France

Program Overview
Field School Dates: May 1 - May 18, 2018 (tentative)

 

This 9 credit program takes you to France to increase your knowledge, skills and abilities in the subject of wine business and marketing by exploring the French wine industry. We will use a combination of academic study and experiential learning to understand the cultural, media, legal and marketing mix influences on the Wine Supply Chain, from grower to consumer.

We will begin our exploration in Champagne, followed by stop overs in Dijon and the Burgundy region, before
moving south to Beaujolais and then onto the Northern Rhone wine region, and lastly spending a few days in Paris before we depart.

Considerations: As the destination for this field school is France, you will experience French culture and language, which may be different than your own culture. We will be visiting sites that may require you to walk
through vineyards and/or visit wine caves.

Explore the Program Details in the Field School Presentation.

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